Melbourne Press Club's 2009 student of the year and Monash alumnus Julian Trantino has a diverse journalistic role at Carlton Football Club.
The Blues' digital and social media coordinator performs various roles in his day-to-day work, including journalism, social media, photography and website management.
Read his profile here …
Name: Julian Trantino
Course: Bachelor of Journalism
Year graduated: 2010
Current position: Digital & Social Media Coordinator, Carlton Football Club
What was it like breaking into the industry? Was it more ‘who you know’ than ‘what you know’?
It was difficult prior to the digital/social media boom. Contacts definitely helped me, but you won’t last long in the industry if you don’t have the skills and work ethic. Building trust with contacts is so important.
What is a ‘day in the life’ of your current role?
My role is quite varied, consisting of journalism, social media, photography and website management. Most of my day is spent at the desk, but I’ll often get out on the track, take photos and interact with the players. Game days (including interstate travel) are my favourite part of the week, especially after a win. Pre-season is always exciting as no day is ever the same.
What was a key lesson you learnt at Monash that translated into your current work?
The biggest one would be attention to detail. The value of being thorough and meticulous can never be underestimated.
If you could go back and do your degree again, is there anything you’d change? Subject choice? Time management? Internships?
I think a strong emphasis on writing for the web and social media is important in this current industry. It’d also be handy to study photojournalism as it’s a massive advantage for journalism graduates to have well-rounded skills.
What skill (or skills) would you recommend aspiring journos touch up on before getting into the industry?
Depends on the aspiring journo, but practice makes perfect. Write features and hard news, critique yourself and get better and quicker the next time!
When you were little, what was your dream job?
To play soccer for Australia.
What is your dream job now?
Not too sure – just following my heart and seeing where the journey takes me.
Who do you look up to most in the industry?
Being a footy nut, I love the way Mike Sheahan goes about it. He’s such a brilliant interviewer.
Have you kept in touch with any of your fellow alumni?
Yes, I still have a few uni friends that I see every now and then.
Do you follow any sports teams?
Carlton and Arsenal.
What’s your coffee order?
Espresso on ice in the warm months, hot espresso in the cold ones.